Double Help 2025 Graac: Donated tickets turned into special moments

Samantha Souza • 30 de agosto de 2025

Allink’s participation in McDia Feliz also includes an initiative that expands the campaign’s reach and brings the action to children and teenagers supported by social institutions. In 2025, we held another edition of Double Help, with the goal of turning donated tickets into meals for children facing social vulnerability. 


The initiative allows employees, clients, and partners to participate in another way: instead of using their tickets, they can donate them to Allink so they can be delivered to institutions benefiting from the campaign. This way, each donation helps give more children the opportunity to take part in McDia Feliz. 


How does Double Help work? 


During the campaign, the donated tickets are collected by Allink and distributed to provide meals. To make the experience even more complete, the tickets are accompanied by French fries and soft drinks, forming the combos delivered to the participating institutions. 


The initiative also relies on the involvement of volunteer employees, who take part in the preparation and deliveries. It is an opportunity to step away from the daily routine, spend time with the children, and see firsthand the results of the contributions made throughout the campaign. 


The initiative reached 15 institutions in six cities 


In the 2025 edition, Double Help benefited 15 institutions and social projects in Curitiba, Rio de Janeiro, Santos, Itajaí, São Paulo, and Porto Alegre. 


Among the institutions supported were Campus Boqueirão, in Curitiba; Projeto Reino na Mangueira, in Rio de Janeiro; Ubuntu, in Santos; Lar das Crianças e Adolescentes, in Itajaí; and AELCA, in Porto Alegre. 


In São Paulo, the initiative reached different community centers and communities: CCA São Joaquim, CCA Nossa Senhora de Fátima, CCA Boa Sorte, CCA Alto do Rivieira, CCA São José, CJ Padre Jaime, CCA Santa Dulce, CCA Rivieira, Valo Velho Community, and Heliópolis Community. 


The distribution of meals was an opportunity to offer children and teenagers a different experience, allowing them to take part in McDia Feliz. For Allink, it was also important to follow the donations to their destinations and see how the participation of so many people turns into a meaningful action. 


2,341 tickets donated to Double the Help 


In 2025, 2,341 tickets were donated to the initiative, thanks to the participation of people who chose to share their contribution with children supported by the beneficiary institutions. 


Each donated ticket helped make the distribution of meals possible and expand the campaign’s reach. This involvement is what allows Double Help to reach different cities and include more institutions in the initiative. 


We thank everyone who contributed through donations, as well as the employees who took part in the organization and deliveries. Everyone’s dedication was essential in ensuring that the tickets reached their destinations and turned into special moments. 


Double Help is part of our commitment to GRAACC and to the people we can reach through this campaign. Thank you to everyone who contributed to another edition of this initiative!


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